Seeing clicks but no revenue?

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Have you ever checked your reports and noticed that you have clicks
reported, but no revenue? We'd like to explain why this may happen, as
we frequently receive emails and questions on our Help Forum about this
issue. What you're seeing may be due to one of the following:

- Allowed Sites setupThe Allowed Sites feature allows you to specify a
list of sites where ads from your account may be displayed. If you're
using this feature, you'll need to make sure that you've listed all
sites where you'd like to display your AdSense ad code.To check if this
is the case, log into your account and visit the 'Allowed Sites' page
under your AdSense Setup tab. If the radio button 'Allow any site to
show ads for my account ' is populated, you're not being affected by
this issue, and you should continue to #2 below. However, if 'Only
allow certain sites to show ads for my account' is populated, review
the list of sites in the box below -- are all the sites you own listed
in this box? If the answer is 'no', you won't be credited for clicks on
the missing sites. Please be sure to add all of the sites where you'd
like to display your AdSense ad code.We've noticed some confusion among
publishers who have entered the sites of advertisers they'd like to see
on their pages into the Allowed Sites list. Please know that this is
not the case, as it's not possible to request ads for a particular page

- the sites you enter into this box can only be sites where your ads
can be placed.

- Invalid clicksIt's possible that you have some clicks that our
monitoring system has considered to be invalid. As we've mentioned
before, we monitor all clicks and impressions on Google ads for any
activity that may artificially drive up an advertiser's costs or a
publisher's earnings. Any clicks that our system considers invalid will
still appear on your 'Overview' page, under the Reports tab. However,
because our advertisers aren't charged for these clicks and
impressions, we won't show the earnings for this activity. If you're
concerned about suspicious activity in your account, we recommend
reviewing your site's logs and letting us know about the situation.Rest
assured that AdSense accounts are properly credited for all clicks and
impressions we consider to be valid. We'll post your finalized earnings
for a given month on your 'Payment History' page during the first week
of the following month. For more information about invalid clicks,
please review our Help Center.

Posted by the Google Ad Traffic Quality Team

 

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